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Inside-Out Sports unveils title sponsorship of triathlon series


Inside-Out Sports, one of the leading triathlon retailers in the US, has confirmed its official title sponsorship of the Inside-Out Sports Triathlon Series, one of largest and oldest statewide triathlon series in the country.

The Inside-Out Sports Triathlon Series consists of 25 events over 18 weekends in 2010. The title sponsorship is a five year agreement that runs through to the 2014 triathlon season.

“We are very excited to be involved with the extraordinary growth of the NCTS (North Carolina Triathlon Series), and are proud of our continuous sponsorship and support of the series since its inception twelve years ago,” said Cid Cardoso Jr, Co-owner of Inside-Out Sports.

“Our involvement in the new Inside-Out Sports Triathlon Series is not only in name, as we will have a much larger expo presence at events throughout the series and will provide participants of the series exciting new offerings to enhance their experience and enjoyment.”

As title sponsor of the series, Inside-Out Sports will offer participants unique registration opportunities, including in-store registrations for certain events after an event has sold out. In addition, Inside-Out Sports will post same day preliminary race results on the Inside-Out Sports website.

“Partnering with Inside-Out Sports on the former NCTS is a natural fit for us, said Jeremey Davis, President of event organiser Set Up Events. “It’s a great opportunity to join resources to maximize the event experience for race participants, and to continue the momentum of tremendous growth triathlons have experienced over the past decade.



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