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Leading triathlon brands commit to GearCamp

Taking place in Utah, this July 26-28, Triathlon America’s GearCamp at Bike DealerCamp, the triathlon-focused section of the outdoor demo trade show, has an increasing number of key triathlon industry brands on board.

Leading triathlon brands, including Triathlon America founding members Orbea/Orca, TYR Sports, 2XU, blueseventy and Champion System, have all reserved space at the event.

Specialty retailers, manufacturers and industry leaders will gather at Park City, Utah’s Deer Valley Resort this summer to see and try the latest cycling and triathlon products.

Lifeboat Events, promoter of DealerCamp, formed the new promotional partnership with industry association Triathlon America earlier this year.

The recently formed Triathlon America GearCamp at Bike DealerCamp enables brands to showcase their wares to key retail customers. After all, the strap-line for the annual Bike DealerCamp event is ‘where retailers go to meet, ride and decide.’




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