Life Time Athletic Events, the endurance event division of Life Time, ‘The Healthy Way of Life Company’, has added the Capital of Texas Triathlon (CapTexTri) to its portfolio.
Life Time Tri CapTex was founded in 1991 and has become one of the most popular multisport races in the US. The ‘Premier Texas Triathlon’ had previously been confirmed as part of the 2013 Life Time Triathlon Series and fills the streets of Austin on Memorial Day, selling out with 3,000 participants.
This year, the CapTex event also hosts the USA Triathlon (USAT) Paratriathlon National Championship.
Life Time Athletic Events has selected Austin-based High Five Events to produce the Life Time Tri CapTex. High Five Events produces some of the largest and most acclaimed events in the South Midwest, including the Texas Tri Series.
Going forwards, the event will be named the Life Time Tri CapTex, and ‘will benefit from the investment of additional resources to deliver an even better experience for the thousands of athletes who participate in this Memorial Day tradition.’ The 2013 Life Time Tri CapTex is set for Monday 27 May 2013, at Auditorium Shores in Austin, Texas.
“As The Healthy Way of Life Company, we are committed to helping people embrace and lead healthy, active ways of life with the support of the absolute best clubs, certified professionals, programming and events,” said Kimo Seymour, Vice President of Life Time Athletic Events.
“The Life Time Tri CapTex is highly regarded and we are thrilled to have it as part of our broad portfolio of triathlons and other running and cycling events.”
The Life Time Tri CapTex will serve thousands of athletes of all levels, from first-time triathletes to top ranked professionals who will seek to take home the event’s US$30,000 purse. The Life Time Tri CapTex features individual and relay sprint and international distances, and a First Tri distance that includes a 400m swim, 10K bike and 5K run.
In 2013, Life Time Athletic Events will produce more than 100 events through its 17 athletic brands, including Life Time Tri CapTex, part of the 12-event Life Time Tri Series, and will premier its newest race series for women the Athleta Esprit de She.