ROKA Sports has confirmed a multi-year sponsorship agreement with Pacific Sports, the producer of some of the longest running triathlon events in the United States including the Los Angeles Triathlon, the Cleveland Triathlon, the Newport Beach Triathlon and more.
Pacific Sports President, Jack Caress said, “We are excited to work with such an innovative and dynamic brand that is fully engaged in the sport of triathlon. ROKA’s commitment to the sport mirrors our desire to have a premier brand activating at our many events across the United States. We are proud to align ourselves with ROKA and really look forward to a long-term partnership.”
Ryan Dolan, Vice President of Sales & Marketing at ROKA added, “Jack Caress and Pacific Sports have been putting on world-class events for a long time, and we are thrilled to have the opportunity to support such a well-respected organization. Over the course of our partnership, we look forward to interacting directly with the diverse set of athletes who participate in these events, from first-time triathletes to veteran, top-level professionals.”
Pacific Sports is a premier sports consultation firm, specializing in event production, management, and corporate sports marketing development. Having produced over 300 sport events in the United States, including the 1996 Triathlon World Championships and 12 US Championships, Pacific Sports is dedicated to the creation, development and management of participant and endurance sports.
These include running, swimming, and cycling. Pacific Sports was a co-founder of the LifeTime Fitness Series comprising the major championships at the Olympic Distance in the United States. The firm produces events around the world including the Herbalife Triathlon (14 years), Cleveland Triathlon (28 years) and the Kring & Chung Newport Beach Triathlon (37 years).
ROKA was founded in 2011 by two former All-American swimmers from Stanford University, who, after being frustrated by the offering on the market, set out to make the fastest wetsuits on the planet. After two years of intense R&D, and testing by athletes of all abilities, ROKA launched its patent-pending Maverick wetsuit, Viper swimskin and SIM short training line.
ROKA products were immediately sought out by elite and developing swimmers alike. Over the past two years, professional athletes in ROKA finished ‘First Out of the Water’ at back-to-back Ironman World Championships, Ironman 70.3 World Championships, and ITU WTS Grand Finals, as well as many other races around the world.
In 2014, ROKA athletes Javier Gómez and Gwen Jorgensen won three World Championship titles. ROKA is based in Dallas, Texas with employees in Southern California, Boulder, Colorado and athletes around the world.