Fusing light weight and protection – new ASICS fuzeX range

ASICS has unveiled a new collection of running footwear and apparel, fuzeX. Designed to meet the needs of a new generation of runners looking for versatility and design, fuzeX provides ‘the ideal balance between performance and style.’

Featuring fuzeGEL, a new lightweight midsole developed by ASICS Institute of Sport Science in Kobe, Japan, fuzeX footwear aims to combine lightness and protection with a sleek three-dimensional curved design.

Available for men and women in a range of vibrant colours, fuzeX will be available at ASICS online stores and selected running outlets worldwide from February 2016.

 

 

New fuzeGEL technology
fuzeX footwear introduces fuzeGEL technology, which is billed as ‘a unique composition of regular midsole material and GEL to promote a smooth and comfortable gait by absorbing shock upon impact and propelling runners forward.’

In addition to the full length fuzeGEL, fuzeX features an 8mm heel drop and moulded engineered mesh upper to give runners support whilst retaining overall lightweight.

Designed for ‘active style’
The minimalist design features three-dimensional curves along the entire upper to ‘reflect energy radiating smoothly as the heel hits the ground.’ With a range of colour variations, ASICS adds that runners can enjoy wearing fuzeX not just when running or training but also in day-to-day wear.

fuzeX will also include a range of coordinating apparel similarly designed for lightweight, protection and day-to-day activities. The new collection will be released globally on 1 February 2016.

fuzeX footwear: RRP – £100

Women’s
Layering Top / £28
7/8 Graphic Leggings / £40
Tank Top / £25
Sleeveless Hoodie / £40

Men’s
SS Seamless Top / £28
9 inch Shorts / £35
Graphic Tight / £50
Packable jacket / £65

www.asics.com

 

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