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IRONMAN building momentum in Poland

(c) Wszystkie prawa zastrzeżone, fot: www.sportografia.pl www.sportevolution.pl

A release from the team at Sport Evolution, the exclusive IRONMAN licensee in Poland, notes that Polish triathlon has been ‘growing extremely fast in the recent years with its biggest race developing from 200 athletes in 2009 up to 3,600 participants in 2016.’

As the tri season in Poland is already getting into full swing, Sport Evolution has pin-pointed two of its event highlights – the upcoming 5150 Warsaw Triathlon (on 12 June) and Herbalife IRONMAN 70.3 Gdynia (5-7 August).

This year, the 5150 Warsaw Triathlon is a debut race, which Sport Evolution notes has strengthened the World Triathlon Corporation (WTC) presence in the fast-developing market of Poland after the IRONMAN 70.3 series entered, with Herbalife IRONMAN 70.3 Gdynia in 2015.

“The 5150 Warsaw Triathlon gives atletes a rare opportunity to bike and run in the heart of the big metropolis, finishing just a stone’s throw from the magnificent Old Town,” explained Piotr Jakóbik, Marketing Director at Sport Evolution.

“We are looking forward to an exciting and spectacular event. A perfect warm-up for all the football fans before the first Euro 2016 game of the national team of Poland!” he added.

Nearly 900 participants are expected in Warsaw, which makes the race by far the ‘biggest Olympic distance triathlon in a country dominated by half distance events and numerous smaller sprint races.’

The 5150 Warsaw Triathlon is positioned as just a starter before Herbalife IRONMAN 70.3 Gdynia, which is billed as ‘a true benchmark for the whole market’. The countdown to Gdynia on 5-7 August has already been launched, with a giant M-Dot shaped clock ticking on the Kosciuszki Square in Gdynia, where the IRONMAN village will be located this year.

After a successful debut in 2015, the organizing team is happy to see the participation figures further increase this year.

“Currently, we are approaching 2,200 registered athletes for the main race. Another 1,450 have signed up for Itaka IRONKIDS, the sprint race and relays, with the registration for both IRONMAN 70.3 and IRONKIDS still open,” said Piotr Jakóbik at Sport Evolution.

“What we really like is the fact that there are triathletes from 31 different nations on the starting list, accounting for nearly 15% of the participants. It is still a fairly low percentage for an IRONMAN-branded race, but the figure has already doubled year-on-year. Hopefully this trend continues in the future,” he added.

This year, Herbalife IRONMAN 70.3 Gdynia athletes will benefit from two new developments: a one-loop (90K) bike course leading through the hilly and picturesque Kashubian region, as well as the finish area located at the main city beach.

Herbalife IRONMAN 70.3 Gdynia and its side events take place on 5-7 August 2016. The entry fee is now €220 and the race offers 35 qualifying slots for the IRONMAN 70.3 World Championships 2017.




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