RaceMakers – the team behind Challenge Nordic events in Denmark, Finland, Iceland and Norway has issued the March edition of RaceMakers Magazine. The new online magazine uses the Joomag digital publishing platform, which requires no special software and loads quickly in a web browser.
Athletes can sign up to receive e-mail alerts when the latest magazine is issued. Featuring product reviews, event summaries and training advice, the magazine contains a variety of content and is available for free.
All products featured in the magazine are available to buy via Danish online multisport retailer triudstyr.dk.
RaceMakers is aiming to strengthen and ensure the future of Challenge Denmark, and at the same time increase the number of international competitions in its portfolio. RaceMakers was founded by the Event Director of Challenge Denmark, Claus Vesterby, and the owner of online multisport retailer triudstyr.dk, Jacob Sonne-Schmidt.
RaceMakers is based in the Danish city of Herning on the Jutland peninsula. It will be responsible for the daily operation of Challenge Nordic events, and ‘a number of other triathlon related activities.’ RaceMakers adds that one of the most significant parts of the new company will be selling race supplies and merchandise to other Challenge Family events around Europe.