In celebration of National Bike to Work Week, the League of American Bicyclists has welcomed 34 new and renewing Bicycle Friendly Businesses (BFBs). They join 1,343 businesses in all 50 US states and the District of Columbia that have earned BFB status.
“As we celebrate National Bike Month and Bike to Work Week, the League of American Bicyclists is excited to recognize a new class of businesses that are making their communities safer, happier, healthier and more sustainable through bicycling,” said Amelia Neptune, Director of the Bicycle Friendly America program. “We’re thrilled that the Bicycle Friendly Business program has surpassed 2,000 applicants and that we now have BFBs in every state.”
This year, Hawaii gained its first BFB with National Weather Service Honolulu and Central Pacific Hurricane Center, which earned a Bronze award. Florida had a first, as well, with Mack Cycle and Fitness in South Miami garnering the state’s first Platinum award.
Many BFBs stand out for their creative ways of promoting biking to work. Mahlum Architects, a new Bronze BFB in Portland, Oregon, has an employee commuter map, that ‘includes a bicycle icon at each employee address on the map, so people can see which colleagues who ride to work live near them and encourage a commuter buddy system.’
New Gold BFB, Bronson Methodist Hospital in Kalamazoo, Michigan, ‘offers US$5 for every 50 miles that any employee rides to work and has rewards for anyone that joins the Bike2Work Club. It also rewards employees if they meet goals that they set to bike or walk to work. Any Bronson employee can also ride any Kalamazoo bus for free and in 2016 the organisation had over 11,000 rides by Bronson employees.’
Another Michigan business, Brewery Vivant in Grand Rapids, rose from Silver to Gold BFB status this round. The brewery offers two bicycle-related incentives for employees. ‘The first is the Greg Brown III Helmet Reimbursement Program. Greg was an employee who was hit while riding and while he spent months recovering, ultimately his helmet saved his life. The organisation offers a US$50 reimbursement for a helmet purchase in his honour. A second incentive program is a 50% reimbursement up to US$250 for active related purchases. Employees have used this program for new bikes, parts and cycling apparel.’
The Bicycle Friendly Community, Bicycle Friendly State, Bicycle Friendly Business and Bicycle Friendly University programs are generously supported by program partner Dero Bike Racks and League members.