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IRONMAN Foundation joins Absa Cape Epic as official charity

2016 Absa Cape Epic Stage 7 20 March

The IRONMAN-owned Absa Cape Epic mountain bike stage race has confirmed the addition of The IRONMAN Foundation to its Official Charity Programme. Billed as the world’s premier mountain bike stage race, the Absa Cape Epic attracts many of the best mountain bikers from around the globe to the Western Cape of South Africa.

The Absa Cape Epic will now have five official charities, with The IRONMAN Foundation joining the Anna Foundation, the Cape Leopard Trust, the Laureus-Sport for Good Foundation and Qhubeka.

“This is great news,” said Kevin Vermaak, founder of the Absa Cape Epic. “We have a variety of things we look for when partnering with a charity, including that at its core they make a sustained impact on local communities, and the IRONMAN Foundation is a perfect fit.”

He continued, “The IRONMAN Foundation is an organization that encourages athletes and volunteers to take part in programs that demonstrate service through sport and commitment to community. It has a track record of helping local communities in need, which is what it will be doing in the Western Cape.”

Event and charity headlines:

  • The IRONMAN Foundation is expanding its efforts to South Africa after providing over US$50 million in charitable giveback since its inception
  • Anna Foundation has 16 after-school projects in Western Cape
  • Anna Foundation reaches 700 children in areas that the Absa Cape Epic often passes through
  • Laureus has 7 programmes within the Western Cape
  • A number of Laureus Ambassadors have ridden the race
  • 54,000 bikes have been distributed by Qhubeka since 2005
  • Marks improve by an average of 25% for children who ride a bicycle to school
  • Cape Leopard Trust reaches at least 5,000 learners through environmental education each year
  • 35 resident adult leopards live in the greater Cederberg area in South Africa
  • Leopards can often be found crossing over the Absa Cape Epic routes

The IRONMAN Foundation will make entries available for five teams of athletes to participate in the Absa Cape Epic. Those athletes will receive a VIP experience along with team registration to the event. Funds raised by The IRONMAN Foundation through these entries will then be donated back to organisations in the Western Cape region.

“We are honoured to be chosen as one of the Official Charity Partners for the Absa Cape Epic,” said Whitney Staloch, IRONMAN Foundation Senior Manager of Fundraising and Development. “It is a fantastic opportunity to introduce mountain bike racing to IRONMAN athletes while providing support for positive tangible change through local non-profit initiatives within the communities where this event occurs.”

Interested athletes can learn more about The IRONMAN Foundation – Absa Cape Epic Team and how to register by visiting Team IMF – Absa Cape Epic or contacting whitney.staloch[at]ironman.com for more information.




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