With rising interest in clean label, organic and real-food fuelling for athletes, Unit Nutrition, seemed to hit the nail on the head with an unusual aid station at the 2017 Nevis Triathlon, on 11 November 2017, where the company offered its new carbohydrate mouth rinse, UNIT RINSE, alongside tamarind balls.
Unit Nutrition, which recently launched at the IRONMAN World Championship in Kona in October with UNIT RINSE, ‘the first commercially available carbohydrate mouth rinse’, was headline sponsor of the popular Caribbean triathlon.
Founder and CEO of Unit Nutrition, Julia Bechtolsheimer, said prior to the event “We are very excited to support the Nevis Triathlon, which offers both a short distance and longer distance race. While UNIT RINSE is sufficient to fuel short duration exercise, after approximately 1 hour of exercise it’s important that you use our product in conjunction with a higher carbohydrate source.
“For the longer distance triathlon, we chose tamarind balls to complement UNIT RINSE. Tamarind is a nutritious locally grown fruit, which provides a good source of carbohydrate.”
A popular tropical fruit used in cuisines all around the world, tamarind is high in carbohydrate with around 60g of carbohydrate per 100g, as well as a number of health supporting vitamins and minerals. Tamarind, like many foods, has a long history of medicinal use and is prized for its antioxidant and anti-inflammatory properties.
Unit Nutrition was the sole nutrition provider for the event. The company’s UNIT RINSE is reportedly ‘based on an extensive body of conclusive research that demonstrates how rinsing a carbohydrate solution in the mouth for 5-10 seconds improves the capacity for sustained moderate to high intensity exercise of approximately 1 hour in duration’.
The ergogenic benefits are said to be achieved by stimulating carbohydrate receptors in the mouth, which activate areas of the brain associated with pleasure, reward, motivation and motor control. This in turn can help to reduce the athlete’s perception of fatigue and increase power output, resulting in a claimed performance boost.