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Asia’s sports industry shines bright at SPIA Asia 2018 Awards Gala


Sports industry professionals from around the world walked the 2018 SPIA Asia – Asia’s Sports Industry Awards & Conference red carpet yesterday (20th November). The lavish Awards Gala wsa attended by more than 400 VIPs, federations, rights holders, agencies and brands – as Gold, Silver and Bronze winners in 20 award categories were announced.

Organised by MMC Sportz, 47 countries are eligible to enter the awards. The organising team add that this fourth edition of SPIA Asia has proven to be the most competitive yet.

A live auction of sports memorabilia and luxury holiday packages at the Awards Gala raised money for a cause in Thailand that will be nominated by the AFC Dream Asia Foundation.

“The standard of [award] entries has gotten better every year; and this truly reflects the strength and depth in Asia’s sports industry,” said Eric Gottschalk, CEO of MMC Sportz, organizer of SPIA Asia – Asia’s Sports Industry Awards & Conference.

“We have seen professionally operated independent events and organizations alongside some of the biggest brands in the industry, and this is very encouraging for everyone in sports in Asia.”

He continued, “We received more than 400 submissions this year and I’d like to congratulate all entrants and the top 10 finalists in each category for their professionalism and high calibre. After an in-depth and independent judging process which concluded here at SPIA Asia, I’m very happy to be able to announce Asia’s best-of-the-best in sports, here in Bangkok.”

‘Entry to the awards is free and the judging rigorous, concluding with a panel of more than 37 international experts who judge the entries to find the Gold, Silver and Bronze winners.’



In addition to the judged awards, three are voted for by the public. The top three in some selected award categories are as follows:

Best Sports Digital Platform of the Year
Presented by: Vizrt
Gold: Standard Chartered KL Marathon | Malaysia | MYLAPS
Silver: Dawri Plus | UAE | Intigral
Bronze: Goal.com | Singapore | Perform Media

Best Sports Tourism Destination of the Year
Presented by: Mediapro Asia
Gold: Melbourne, Victoria | Australia | Visit Victoria
Silver: Abu Dhabi | UAE | Abu Dhabi Sports Council
Bronze: Subic Bay Freeport Zone | Philippines | Subic Bay Metropolitan Authority

Best Mass Participation Event of the Year
Presented by: Mass Participation Asia
Gold: Sina 3X3 Golden League | China | Sina Sports
Silver: Standard Chartered KL Marathon | Malaysia | Dirigo Events Sdn Bhd
Bronze: ITU World Triathlon | UAE | Abu Dhabi Sports Council

Best Sport Event Venue in Thailand
Presented by: Sport Authority Thailand
Gold: Laguna Phuket | Laguna Service Company Ltd.
Silver: Thanyapura Health & Sports Resort | Thanyapura
Bronze: Pattana Sports Club | Pattana Sports Club Co. Ltd.

Best Sport Youth Development Program in Thailand
Presented by: Sport Authority Thailand
Gold: FC Bayern Youth Cup | FC Bayern Muenchen AG and Sport Thai Bavaria
Silver: C55 Kids Triathlon Series I C55 Events
Bronze: Sansiri Academy | Sansiri

Best Mass Participation Event of the Year (Running, Cycling)
Presented by: Sport Authority Thailand
Gold: Amazing Thailand Marathon Bangkok 2018 | Sport Authority of Thailand
Silver: Buriram Marathon 2018 | Sport Authority of Thailand
Bronze: Bangkok Bank Cyclefest | IMG

Best Sports Marketing Agency of the Year
Presented by: LaLiga
Gold: Lagardère Sports | Singapore | Lagardère Sports
Silver: IMG | Singapore | IMG
Bronze: Mediapro Asia Pte Ltd | Singapore | Mediapro Asia Pte Ltd

Best Global Sports Organization Operating in Asia
Presented by: Lagardère Sports
Gold: NBA | Hong Kong | NBA Asia Limited
Silver: LaLiga Global Network SEA, Japan & South Korea | Singapore | LaLiga
Bronze: Badminton World Federation | Malaysia | Badminton World Federation (BWF)

Best Sportswear Brand of the Year (public voting)
Gold: Nike
Silver: adidas
Bronze: PUMA

“SPIA Asia 2018 has been exceptional,” added Eric Gottschalk. “The two-day sports conference provided some value insight into key topics in the regional industry today and the Awards Gala was the best yet. Congratulations to all the SPIA Asia 2018 winners – I’m happy to see that the future of Asia’s sports industry looks very bright indeed.”

SPIA Asia brings together the governing bodies, federations, agencies, rights holders, brands and organizations which contribute and influence the landscape of sport in Asia. Key partners of the 2018 event include the following entities which pledged their support to SPIA Asia 2018:

  • Ministry of Tourisms and Sports
  • Sports Authority of Thailand
  • Thailand Convention & Exhibition Bureau
  • LaLiga
  • Lagardère Sports
  • SMG Insight
  • Kooora
  • MAFRO Sports
  • Mediapro
  • RCS Sports
  • Vizrt
  • Sponsorium
  • Twitter
  • SRI
  • British Business Council Thailand and
  • CentraraGrand@Central World

Long term local PR Agency Infinity Communications and The Sponsorship Experts (marketing partner & local co-organizer) were also back on board for a third year.



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