Red Bull is launching the Extra Mile Workplace Awards, a new series of accolades to recognise the UK’s best workplaces for active transport.
This month, alongside the new awards, Red Bull’s Million Mile Commute returns for a second year with British commuters encouraged to avoid the car, tube, trains and buses in a bid to run or ride a collective one million miles to and from work in just one month.
The #MillionMileCommute campaign encourages cyclists and runners throughout the UK to collectively rack up a million miles this summer on Strava, and by logging miles they can get various rewards. An on-can promotion (Red Bull Energy Drink & Red Bull Sugarfree 250ml cans) with a limited edition design will also give consumers a 30 days Strava premium access code.
The Red Bull Workplace Awards, run in association with Cycling UK, will reward an overall winner, with subcategories available for ‘Best for Cycling’, ‘Best for Running’, ‘Best Start-Up or Micro Business’, ‘Best Small Business’, ‘Best Medium Size Business’ and ‘Best Enterprise Business’.
Employees or employers are encouraged to submit an online entry form, based on Cycling UK’s criteria for the new Cycle Friendly Employer accreditation, a new scheme launched by the charity to recognise and support the improvement of workplace facilities.
A recent survey by HR Magazine showed that 89% of employees who cycle to work said they felt more energised during the day; and Red Bull believes that employers who encourage their colleagues to ride or run to work should enjoy recognition.
Red Bull’s Extra Mile Workplace Awards encourages employees and employers from up and down the UK to submit why their workplace should be recognised before 27th July 2018 at midnight BST. As well as receiving national acknowledgement for their efforts, there are a variety of perks and prizes up for grabs for the top workplaces.
Winners for each category will receive a fully-stocked Red Bull fridge for their office with a year’s regular supply. As well as support from Cycling UK – manufacturer of innovative products for urban cycling, beryl, will provide twenty Laserlights for the Best Start Up and Best Micro Business. Cycling security brand Hiplok will award its Hiplok ORIGINAL locks, for home and offices, to winners from each category.
In addition, iconic British brand Brompton will provide £1 membership to its Brompton Bike Hire scheme to employees at the overall winner, worth £25 each, with 100 free hire days included to encourage more employees to take up cycling to work.
The awards available to enter are:
Red Bull Extra Mile Workplace Awards – Overall Winner
Best for Cycling
Best for Running
Best Start Up / Micro Business
Best Small Business – 20-99 employees
Best Medium Size Business – 100-999 employees
Best Enterprise Business – over 1000 employees
The judging panel for the awards include experts from Cycling UK, Will Butler-Adams OBE (CEO of Brompton Bicycle), Emily Brooke MBE (CEO of beryl) and cycling journalist Rebecca Charlton.
To submit an entry for the Red Bull Extra Mile Workplace Awards, visit www.redbull.co.uk/extramile. Entries close 27 July 2018 at midnight. Winners will be announced on 15 August 2018.