Effective March 1, 2018 Matthias Pietza will take over the position as new Sales Director at Infront Austria GmbH – part of the Infront business, which is itself part of Wanda Sports. In this capacity he will lead the Infront Austria sales team and report directly to Michael Witta, Managing Director of Infront Austria.
Matthias Pietza has many years of experience in the sports market, with ‘a diversified knowledge and extensive contacts within the world of sports’. Past career steps include leading roles at IMG to his last assignment at Tridem where he was Managing Director and partner of Tridem Germany for the past three years. Matthias Pietza is a German citizen, married and a father of two children.
Adding to the Infront Austria sales team Matthias Pietza will focus on all Infront Austria properties and help to further grow and develop its portfolio of partners.
Michael Witta, Managing Director Infront Austria said “Matthias will be an incredible asset for Infront’s sales force as we trust to significantly benefit from his vast experience and network within the industry. I have known Matthias personally for many years and I am very happy to get him into my team!”
Matthias Pietza added, “It is a great honour and pleasure to join the Infront Austria family and lead the Infront Austria sales team. I will strive to help the company and our partners to further grow and can’t wait to get started!
Infront, a Wanda Sports company, is a leading sports marketing company managing a comprehensive portfolio of top properties. Led by President & CEO Philippe Blatter, Infront notes that it covers all aspects of successful sporting events – including distribution of media rights, sponsorship, media production, event operation and digital solutions – and has ‘won a reputation for its high standards of delivery’.
As the number one player in winter sport and with a leading role in football, summer sports and corporate and personal fitness, Infront enjoys partnerships with over 180 rights-holders and hundreds of sponsors and media companies. Headquartered in Zug, Switzerland, Infront has a team of more than 900 experienced staff working from over 35 offices across more than 15 countries, ‘delivering 4,100 event days of top class sport around the world every year’.
In November 2015, Infront was integrated into Wanda Sports Group, part of the Chinese conglomerate the Dalian Wanda Group.
Wanda Sports Group is billed as the world’s leading sports business entity, ‘founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape’. Led by President & Vice Chairman Philippe Blatter, Wanda Sports incorporates the international sports marketing company Infront, the iconic endurance brand IRONMAN and Wanda Sports China. Wanda Sports’ headquarters are in Guangzhou, China.