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KASK continues Strade Bianche partnership

Michal Kwiatkowski - Photo Credit - RCS Sport

Italian cycling accessories specialist KASK has continued its support for the Strade Bianche men’s and women’s races and the Gran Fondo Strade Bianche as official partner. The Strade Bianche is the first WorldTour race in Italy this year where fans will see last year’s winners Michał Kwiatkowski and Elisa Longo Borghini battle it out in the Italian countryside, on the iconic ‘white roads’ course.

On Saturday 3rd March, the fourth edition of the Strade Bianche Women Elite will cover 136km, starting at 09.30 CET from Siena’s Stadium/Medicean Fortress area, with the 12th edition of the men’s Strade Bianche starting from the same venue at 11:00 and covering 184km.

The men’s race will include 11 gravel sectors totalling 63km (34.2% of the course) and the women’s race will include eight gravel sectors totalling 31.4km (23.1% of the course). KASK-sponsored Team Sky, which saw Michał Kwiatkowski win the 2017 edition in a KASK Protone, alongside the Wiggle High 5 team, which saw Elisa Longo Borghini win the 2017 edition also in a KASK Protone, as well as Cervélo-Bigla Pro Cycling Team and Waowdeals Pro Cycling Team are all due to participate and will all be hoping for a spot on the podium.

On Sunday 4th March, amateur riders will get their chance to ride the same route as the pros. The Gran Fondo Strade Bianche offers a choice of the ‘Long course’ consisting of 139.2km – 31.4km of gravel in eight sectors, or the ‘Medium course’ at 86.6km – with 21.6km of gravel in six sectors.

Ylenia Battistello, KASK’s Cycling Brand Manager, said “The atmosphere at the [pro] races and the Gran Fondo is always exciting. The route is stunning and a real test for all riders taking part. The history and prestige that surround both the pro races and the Gran Fondo have ensured they remain an integral part of Italian – and world – cycling as the reputation of the Strade Bianche continues to grow.”

The decision to work with Strade Bianche is part of KASK’s ‘100% Made in Italy’ drive, which seeks to promote the passion and quality of Italian craftsmanship, echoing the Italian passion for cycling. Both the newly released KASK Utopia and Valegro will be on display in the expo area close to the start.

www.kask.com
www.strade-bianche.it
www.gfstradebianche.it

 

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