Marathon Swims, positioned as ‘the London Marathon of swimming’, has launched its 2019 event. The event is targeting record numbers next year. It returns on 9-10 November 2019 to the iconic London Aquatics Centre, home of swimming during the London 2012 Olympic and Paralympic Games.
Marathon Swims sold out in its first two years, and the organisers expect it to ‘do so again in record time’. The event is expanding to enable more participants to take on the blue-ribband event, the Marathon 10k.
The 10k swimming marathon is a popular open water challenge and has been an Olympic medal event since Beijing 2008. The team behind Marathon Swims reinvented the swimming marathon to be a pool-based 10k, 5k and 1k event.
Founding event partners Better have renewed their partnership for 2019, along with swimming holiday provider SwimQuest, Outdoor Swimmer Magazine and coaching company Swim for Tri.
Marathon Swims offers up ‘instant, reliable RFID chip-timed results’. A dynamic scoreboard and poolside screens show leader changes, numbers of laps and record times as they happen. The organisers add that ‘the result is a highly engaging event for both participants and spectators in a stunning venue.’
“We have been delighted at the response and interest in Marathon Swims,” said Marathon Swims founder, Diccon Loy. “To engage such great partners and to sell out in our first two years proved to us that swimming as a sport has great potential for growth and development.
“We set out to create an experience and challenge like no other in the pool. We wanted to deliver the same sense of occasion and challenge as the London Marathon delivers for runners. We’re excited about where we can take this innovative swimming concept.”