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New spring 2019 models and product updates from HOKA ONE ONE

HOKA ONE ONE, a division of Deckers Brands, has unveiled its spring 2019 line and notes that it now ‘offers the largest and most diverse line-up the brand has ever announced for a spring season’. The product line includes new editions of (and new additions to) the Fly Collection, key updates to the Trail, ATR and Dynamic Stability categories, and a new hiking-focused shoe collection called Sky.

Fly updates
Innovations and two additions give the versatile, performance-based Fly Collection a new look.

The Cavu 2 (MSRP £105) has been stripped down and loses more than an ounce over its predecessor in the men’s version; the Mach 2 (MSRP £130) has been reformulated with a full- RBOUND midsole and a single-shot, adhesive-free PROFLY construction, plus a no-sew upper and retuned Meta-Rocker to solidify this as the brand’s light, fast running trainer. The best-selling Elevon remains in the line-up with new colourways (MSRP £130).

Alongside these updates is another addition to the collection. The Tivra is designed with high- intensity gym workouts in mind; including, high sidewall wraps, a locked-down midfoot in the upper, and maximum ground contact in pivot zones to maximize the shoe’s lateral capabilities and versatility for activities beyond running. MSRP £85.

ATR and Trail
The Challenger ATR 5 receives a full update while retaining the stack height, heel-to-toe drop, weight-to-cushion ratio and all-terrain versatility that have reportedly made this shoe a hit. The ATR 5 features a new midsole and outsole construction with more rubber coverage for increased durability and broader lugs designed to better function both on- and off-road (MSRP £115).

The Stinson ATR 5, meanwhile, retains the wide midsole and outsole of the ‘4’, but features a new upper with a midfoot lockdown and a more open, breathable mesh (MSRP £130).

The Speedgoat 3 retains the aggressive, adaptable midsole and outsole that have helped this trail shoe shine on some of the world’s most challenging terrain, but introduces an upper with a vamp and midfoot lockdown for better lateral support ‘no matter how your foot lands’ (MSRP £125).

Dynamic Stability
The lightweight-yet-supportive Arahi 3 is rebuilt from the ground up for its third edition. The signature J-Frame still provides dynamic stability for over-pronators, but it accompanies an improved ride, and more open and breathable upper with supportive overlays (MSRP £115).

The Gaviota 2 retains the same midsole and outsole as its predecessor, but also adds a ‘more dialled fit’ and upper to improve the brand’s most stable selection (MSPR £130).

Recovery/Ora
In addition to slight updates to the Ora Slide 2 and Ora Flip, HOKA is introducing the Ora Shoe, a ‘packable, comfortable full-coverage shoe with a foldable heel’. Positioned as being versatile and breathable, it is ‘perfect for a post-workout shoe or as part of an active lifestyle’ (MSRP £35).

Sky Collection
Three new models seek to make HOKA a leader in the hiking space.

  • The Sky Kaha offers a ‘supreme weight-to-cushion ratio’, waterproof eVent bootie in the upper and trekking-specific last to support long days (and more) on the trail (MSRP £170).
  • The Sky Arkali is designed to handle the roughest terrain while remaining as light as possible; a Kevlar-enforced MATRYX upper, high-abrasion rubber toe cap, and aggressive Vibram rubber lugs offer grip, protection and versatility on uneven, challenging ground (MSRP £160).
  • The Sky Toa is designed for fast hiking, with a full RMAT midsole to balance cushion and responsiveness, a lightweight, technical upper featuring an eVent waterproof bootie, and a running-inspired midsole and outsole for adaptive stability underfoot (MSRP £150).

www.hokaoneone.com

 

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