XTERRA Global, owner and producer of the XTERRA World Tour, has announced that the award-winning XTERRA Adventures television series is moving to a new home on Outside TV, a leading video provider for the adventure sports and outdoor lifestyle category.
In 2019, the 12-episode series of half-hour shows will feature the colourful characters of XTERRA, the elite and amateur athletes who embody the ‘Live More’ spirit of the sport – as they train, rest, travel and race at events around the globe.
The series premier, filmed on location at the XTERRA Asia-Pacific Championship in Kenting, Taiwan, is on Wednesday, June 5, 2019 at 22:00 EST. The show’s protagonists include XTERRA elites Jacqui Allen from Great Britain and Sam Osborne from New Zealand, alongside local legend Svenson Lin, a surfer-turned-triathlete.
“We’re excited to share this new concept for XTERRA Adventures with the world,” said XTERRA President, Janet Clark. “We think the shows, which are lifestyle focused, will be a big hit with a wide audience because our athletes are amazing people with incredible, often inspiring and heart-warming stories to share. And the settings are all in spectacular destinations, from the southern tip of Taiwan to the tequila region of Mexico.”
Viewers in the US can watch the show on Outside TV*, while international viewers can watch it on Outside TV’s YouTube channel.
“Bringing high quality adventure sports programming to mass audiences has always been the highest priority here at Outside TV,” said Rob Faris, SVP Programming & Production. “With our new partnership with XTERRA, we will deliver content that feels authentic to our audience while having the opportunity to develop a relationship that continues to grow into the future.”
XTERRA’s Janet Clark added, “Expressing the XTERRA brand through video has been a big part of XTERRA since the inception of the sport in 1996, adding a dynamic personality and a broader audience than we may have enjoyed through the events alone.”
Produced by XTERRA Global and Icarus Sports, the XTERRA Adventure Series will travel from Taiwan (episode 1) to XTERRA Greece, Belgium, France, Beaver Creek (US), Scanno in Italy, Mexico, the Czech Republic, Germany, the Pan American Championship in Utah, then the inaugural XTERRA China event in Kunming, and finally the XTERRA Worlds in Maui.
* Viewers can find Outside TV distribution partners on outsidetv.com/find. Those who do not have access to the channel through their provider can watch the episodes through the Outside TV Features product available on the Outside TV App, Amazon Channels, Comcast XFINITY, Sling, Dish and COX. The app offers a free 7-day trial, followed by a monthly subscription of US$4.99.