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Ramp up of global series with return of RBC Super League Triathlon Jersey 2020

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Super League Triathlon (SLT) has confirmed that it will return to Jersey on 19-20 September 2020. Sponsored by RBC, Super League Triathlon Jersey 2020 will again feature top class SLT Championship Series racing for pros, amateurs, the Corporate Team Enduro in partnership with Mourant and the RBC Race for the Kids.

Jersey became only the second venue to host a Super League race when it staged an event in 2017 ‘with the best triathletes in the world racing innovative formats for the biggest prize purse in the sport.’

Super League has since staged 11 events around the world, including returns to Jersey in 2018 and 2019, and has reported continual growth. Heading into 2020, Super League adds that it is ready to ramp up its global series, and Jersey will continue to be a key part of its line-up.

Super League Triathlon CEO and co-founder Michael D’hulst said “I love Jersey. It has become my home away from home and so I am delighted that Super League will be back.

“At Super League we feel Jersey is our spiritual home. It is the only venue that has played host to three events and to see the way it has grown year-on-year has been very satisfying. Having established itself in the global sporting arena, Super League is about to embark upon a very ambitious plan for global growth and I am so pleased that Jersey will be a part of that.

“The feedback we received after last year’s event, despite the challenges presented by the weather, was incredible, and the numbers proved what an impact Super League has had, while we have also helped provide a whole range of intangible benefits including inspiring a new generation of children to take part in sport.

“We have had fantastic support from businesses, agencies, partners, the Government of Jersey and the local community. We want to continue to give back and for Jersey to continue to grow with us on this journey.”

According to SLT, RBC Super League Triathlon Jersey 2019 ‘delivered record breaking figures’, including:

  • Super League Triathlon reached a potential 2.7m new tourists for Jersey
  • More than 1% of Jersey’s population signed up for the RBC Race for the Kids helping people get active and raising valuable funds for Mind Jersey
  • Four in five Jersey residents surveyed believe Super League has a positive impact on their local community
  • Significant growth in the TV market, with 55 broadcasters showing the event in 185 territories with a potential global reach of 1.6 billion
  • Social media reach expanded to 22 million in race week alone
  • There was a 141% growth in participants for the Age Group events. These, unfortunately, had to be cancelled due to adverse weather conditions. However, a sizeable number chose to roll their entries to 2020 while the others either received a refund or donated their entry fee to charity.

The 2020 event will be staged on 19-20 September 2020, a week earlier than last year, due to tidal conditions.

As well as all the racing there will also be improved hospitality and a FanZone for all the family to enjoy. Age Group race details will be released in the coming weeks. In the meantime, athletes can register their interest and be entered into a prize draw to win a three night stay at the Radisson hotel along with the pros, two flights from the UK or France and two entries into an Age Group race.

The full SLT Championship Series will be announced in the coming weeks.

www.superleaguetriathlon.com

 

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