REEB Cycles has announced ‘dramatically updated’ 2020 bike, ‘The Sam’s Pants’, and has introduced the ‘Lickskillet’, a brand new all-road, gravel bike named for and inspired by the steepest gravel road in Boulder County, Colorado.
Both models are designed around modern non-suspension corrected forks. REEB notes that it has created a better standover and larger front triangle for larger frame bag options. The models harness the ride characteristics of size specific lightweight, butted and heat-treated steel or hand selected butted titanium. Both models are fully customizable at an additional cost.
REEB has invested in industry experience by adding future MTB Hall of Fame rider/tester Jeff Lenosky and Butch Boucher, an industry veteran with 30 year’s experience as co-founder of Co-motion Cycles and 21+ years with Moots.
In addition to adding industry experience the company has engaged engineer Steve Ziegler and added depth to its fabrication team anchored by Adam Prosise, pushing revisions to all 2020 models.
‘These two models represent a specific investment in the all-road/gravel bike/adventure bike arena with the addition of Boucher and fabricator/gravel bike nerd Sam Robinson.’
“It’s been a big investment in a committed team of people that ride and relentlessly test our bikes, it’s bringing continued innovation to the entire line and we’re undoubtedly putting our best bikes to market,” said Tim Moore, Sales Director at REEB Cycles
Adam Prosise, REEB Cycles Head Fabricator, added “The team we have assembled is allowing us to push innovation on the trail and be nimble enough to make change quickly. We’re able to deliver cutting edge bikes more timely than ever before and offer custom options that only a small number of fabricators can offer.”