Ribble Weldtite Pro Cycling and active nutrition brand ONE PRO Nutrition have announced a new partnership for the 2020 season. ONE PRO Nutrition will become the team’s official nutritional partner for the season, with the British continental team using the entire range of ONE PRO products and accessories in training and racing.
ONE PRO Nutrition founder Matt Prior spent over a decade playing cricket at the highest level and in the process consumed a whole host of sports and nutrition supplements. At the end of his career in 2015 he set up the professional cycling team ONE PRO Cycling. Having worked with a number of nutrition brands he felt that ‘there was nothing that stood out and the decision was made, if you want the very best then create it yourself.’
With the help and expertise of nutritionist, Christine Bailey, ONE PRO Nutrition products have been scientifically developed over three years. The company adds that no shortcuts have been taken and its products lead the way in science, functionality and taste.
The principles behind the nutrition products are:
- Use premium ingredients
- Only put in what the body actually needs
- Develop clean and natural products
- Batch test all products to ensure quality and integrity
Jeremy Hall, Marketing Director at ONE PRO Nutrition said, “All of the ONE PRO Nutrition team are delighted to launch this partnership with Ribble Weldtite Pro Cycling. We have looked to partner with British teams and athletes wherever possible, and we are excited to be supporting the guys in achieving their goals this season, by providing them with the very best active nutrition products.”
Tom Timothy, Ribble Weldtite Pro Cycling Team Principal added, “As a British brand with a forward-thinking ethos, partnering with ONE PRO Nutrition really is the perfect fit for us. With an international sportsman as a founder – Matt Prior, it was obvious to the team that from its inception, the brand has looked to do things differently and push the envelope of what is possible. They have a deep understanding of the demands of the sport, which is reflected in their products.”