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Rouleur Classic LDN appoints PaceUp Media as PR agency

Rouleur Classic LDN, billed as ‘the world's finest cycling exhibition’, has announced the appointment of PaceUp Media as its PR agency for this year’s...

Speaking in tongues: Trek chooses TransPerfect to manage multilingual content

TransPerfect, a provider of language and technology solutions for global business, has announced that Trek Bicycles has selected and implemented its GlobalLink technology. This...

New book Fast 5K by Pete Magill is pitched as ultimate...

Fast 5K by Pete Magill is billed as the ultimate guide to 5K racing. In the new book, published by VeloPress, Magill shares the...

Olympic Channel documentary ‘Running in North Korea’ premieres in September

A documentary from the Olympic Channel – Running in North Korea – follows Olympians Aimee Fuller, from Great Britain, and Mirjam ‘Mimi’ Jaeger, from...

Ultra Trail du Mont Blanc live stream on endurance sports TV

endurance sports TV, the ‘first-ever OTT platform dedicated purely to endurance sports’, has secured the rights to live stream the 2019 Ultra Trail du...

Eurobike sets dates for 2020 media events

The Eurobike Media Days take place next year in Ötztal, Austria, for the first time. From 16-18 June 2020, the media kick-off event will...

Infront takes stake in AI-based video tech start-up Minute.ly

Sports marketing firm Infront, part of Wanda Sports Group, has acquired a stake in Minute.ly, an artificial intelligence-(AI) driven video enhancement company. The acquisition...
Strava - GBTWD - photo credit George Marshall

Two new C-level executives, and AI athlete personalization at Strava

Strava, ‘the world’s largest sports participation platform with over 44 million athletes and a million more joining every 30 days’, has welcomed two new...

NTT and A.S.O. extend digital fan experience partnership at Tour de...

Technology services company NTT and Amaury Sport Organisation (A.S.O.), the organizer of the Tour de France, have renewed their partnership until 2024. The original partnership...

Sponge Marketing becomes PR agency for Cycle Show 2019

UK-based sports and destination PR and marketing agency, Sponge Marketing, has been confirmed as the PR agency for the Cycle Show 2019, which takes...