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Toughest yet as Tough Mudder goes long course

The Tough Mudder series of gruelling obstacle run events has a new long distance event in the pipeline… If 10-12 miles of regular Tough...

ASICS reports 9% sales increase in Europe for 2012

ASICS Europe continues to grow its business across the European continent by delivering an overall net sales increase of 9% between January and December...

Athleta Iron Girl series expands to Northern California

Ironman brand owner World Triathlon Corp (WTC) has confirmed that its women-only Athleta Iron Girl series will further expand to include a half marathon...

Exec appointments see K-Swiss primed for new E.Land of opportunity

Hot on the heels of the 30 April merger between South Korean conglomerate E.Land World and K-Swiss Inc, E.Land has named a new global...

Walking on water with Ed Stafford at Grafham Water Marathon!

British adventurer Ed Stafford – the first man to walk the length of the Amazon River – is encouraging UK endurance sport athletes to...

E.Land World buyout of K-Swiss set for month end

Following reports earlier this year that South Korean conglomerate E.Land World would buy K-Swiss Inc, an Agreement and Plan of Merger have now been...

IronKids UK set to be the world’s largest

Taking place during the Ironman UK race weekend, over a thousand children aged 3-15 have already signed up for this year’s IronKids event on...

‘XTERRA Live More’ membership program

Since its inception, off-road endurance sport series XTERRA has always been about providing its athletes with the greatest personal experience possible. Now, the race...

European roll-out for Timex Ironman Run Trainer 2.0

Landing in Europe at the 2013 Virgin London Marathon last week, the Timex Ironman Run Trainer 2.0, which was unveiled back in March in...

Pro triathlete Gwen Jorgensen runs with ASICS

ASICS America, recently named the Official Apparel Partner of the 2013 Omegawave World Triathlon San Diego, has added Olympic triathlete, Gwen Jorgensen, to its...

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