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USA Triathlon and ROLA extend Silver-Level sponsorship

Cequent Performance Products, the makers of ROLA bike carriers, has extended its commitment to USA Triathlon as a Silver-Level Sponsor throughout 2011. Through this agreement,...

Aqua Sphere takes the plunge with RNLI Long Swim Series

Aqua Sphere has reached an agreement with Votwo Events to become an associate partner of the 2011 RNLI Long Swim Series. The agreement underlines...

Chain Reaction Cycles is new sponsor of ITU World Championship

Hot on the heels of Chain Reaction Cycles signing up Irish triathlete Bryan Keane, the latest release from the International Triathlon Union (ITU) has...

Bryan Keane saddles up with Chain Reaction Cycles

Online biking retail giant Chain Reaction Cycles has announced its sponsorship of Irish professional triathlete Bryan Keane for the 2011 season. Bryan will compete on...

2XU signs Ironman St George Champ Michael Weiss

Sports Multiplied, the USA distributor of sports apparel and triathlon brand, 2XU, has announced an exclusive two year agreement as the official performance apparel,...

Compressport sponsors Ironman UK

Specialist sports compression brand, Compressport, has a sponsorship agreement with Ironman UK that sees it become the official compression brand partner for Ironman UK...

Swimovate to make a splash at Challenge Henley!

Swim technology specialist Swimovate will be the official Swim Sponsor for Challenge Henley 2011 on 18 September 2011 – and the long distance swim...

Janus Charity Challenge joins the Life Time Race to the Toyota...

Through its Janus Charity Challenge, global investment management firm Janus Capital Group has joined up with Life Time Fitness as a sponsor of its...

Jack Black skincare becomes official sponsor of Rev3 triathlon series

Jack Black Performance Remedy has become the exclusive skin care sponsor for the interactive and family-friendly Rev3 triathlon series. Focusing on the new Performance Remedy...

Advitam Sports partners with Craft apparel and Karhu run shoes

Advitam Sports, the high-end sports/fitness retreat specialist, has partnered with apparel brand Craft and performance running shoe player Karhu. Craft and Karhu will be providing...